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The person behind the email

Hi —
I'm the guy.

Wiest Digital is a one-person studio based in Pittsburgh, run by me — Derrick Wiest. There's no team page because there's no team: when you email, I read it. When something breaks, I'm the one fixing it.

Over the past decade-plus I've built software for everything from Fortune 500 retailers to early-stage startups, healthcare networks, and universities. The stack changes; the lesson doesn't — most of what makes software useful happens in the conversation before any code gets written.

I started Wiest Digital because I kept noticing the same thing: small businesses doing real, important work, getting handed cookie-cutter websites that don't quite fit, or paying for SaaS tools that almost solve their problem but not quite.

My approach is simple. Listen first. Build small. Be honest about what's worth doing and what isn't.

How I work

  1. /01

    Listen first

    Before any code or designs, we talk about what you're actually trying to accomplish. Often the right answer is smaller than you'd expect.

  2. /02

    Honest scope

    I'd rather quote you for what you need than upsell you on what you don't. If a Squarespace template would do the job, I'll say so.

  3. /03

    Ship and iterate

    Small launches beat big reveals. We get something live, you use it, we improve from real feedback.

  4. /04

    You own everything

    Code, hosting, domain, content. No vendor lock-in. If we ever part ways, you walk away with the keys.

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